Frontier Days enjoys attendance boom during 75th anniversary year

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Published on July 03, 2013

The June 29 concert featuring Paul Brandt and opening act High Valley was sponsored by Robertson Implements, with proceeds from the concert supporting the Swift Current Community Youth Initiative, Swift Current Ag & Ex Livestock barn upgrades, Rock Solid Refuge and Joe's Place Youth Centre in Moose Jaw.

Published on July 03, 2013

Mankota 4-H Beef Club members Josee Monvoisin, Chelsey Briere and Reanne Hanson teamed up to win the senior team grooming event at Frontier Days 2013.

Published on July 03, 2013

Youngsters had a fun new activity at Frontier Days 2013.

Published on July 03, 2013

The Bowmanville Zoo shared an animal acrobatics act during Frontier Days 2013.

Published on July 03, 2013

The West Coast Amusements midway at the 75th Annual Frontier Days on June 27 to 30 had a number of hair raising rides for adventurous riders to try.

Published on July 03, 2013

The Canadian Cowboys' Association rodeo at Frontier Days 2013 provided three days of thriling excitement for rodeo fans.

Published on July 03, 2013

A miniature horse team barrel drive was part of the Heavy Horse Show hosted at Frontier Days 2013.

Published on July 03, 2013

The Canadian Cowboys' Association rodeo at Frontier Days 2013 provided three days of thriling excitement for rodeo fans.

Published on July 03, 2013

The Canadian Cowboys' Association rodeo at Frontier Days 2013 provided three days of thriling excitement for rodeo fans.

Frontier Days 2013 attendance figures are anticipated to be above the 27,000 mark after a successful celebration of the 75th anniversary edition of Swift Current's regional fair.

"Fantastic" was the single word used by Swift Current Ag and Ex Executive Director Tracey Stevenson to sum up their 2013 celebration. "It exceeded much more than I thought it was going to be."

"I would say we're close to the 27,000 mark. Florida Georgia Line was a sell out. Paul Brandt was close to a sell out. It was great. The weather was good."

Attendance numbers were also boosted by a large number of 4-H participants at Frontier Days during the 100th anniversary celebration of 4-H in Canada. The Rockglen 4-H Club was at Frontier Days for the first time, plus there was a special recognition of third and fourth generation 4-H families who have participated over the 75 years of Frontier Days.

"4-H participant numbers were up too, and the number of steers that were sold went up from 108 to 123," Stevenson noted. "Their sale was well attended, so everything just blew my expectations."

Stevenson extended a special appreciation to Robertson Implements for their efforts during Frontier Days. The June 29 concert featuring Paul Brandt and opening act High Valley was sponsored by Robertson Implements, with all gate admission from the concert shared between the Swift Current Community Youth Initiative, Swift Current Ag & Ex Livestock barn upgrades, Rock Solid Refuge and Joe's Place Youth Centre in Moose Jaw. They also provide numerous pieces of equipment during the weekend to help out the Fair.

"We wouldn't be able to do this without Robertson Implements. They provide all our ATVs our staff ride in, plus they provide tents, tractors, trailers, whatever we need."

She was also impressed by efforts of everybody before and after Frontier Days in making the weekend a success.

"I came out to the grounds during the evening on Canada Day and you'd hardly know there was a Fair here. Our grounds people, the city guys plus the volunteers that come out and were cleaning it up, because when I came out here the morning after it looked like a bomb went off. They did an awesome job on the clean up. I'd just like to thank all of the volunteers for stepping up to the plate with all of the big crowds we had coming in here."

Stevenson reflected that people from the original Frontier Days in 1938 could not imagine what the fair has grown into.

"Number wise it would be very similar, but probably the new way of doing things is completely different with a big midway. We have so many components to the Fair that a lot of people don't even see half of them because we have trade shows, 4-H shows, light horse shows, heavy horse shows, rodeo. So comparing it to 1938 there were the same amount of people, but there's a bigger amount of things to do."

Organizations: Swift Current Ag and Ex

Geographic location: Swift Current, Canada

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  • Shirley Ashley
    August 17, 2013 - 01:38

    Born and raised at a small town 25 miles north of Swift Current; my family (and later myself) never ever missed the July 1st event; rodeo etc. It was always "the frontier city". Why would anyone want to change it now? I don't live there anymore, But. It's still an event I will never forget. I loved it all; please don't change the title.

  • Bert
    July 05, 2013 - 22:16

    I still say you have it all wrong!!! Frontier days should have been abolished when we taxpayers coughed up $50,000 to change the city's title from "The Frontier City" to "where Life Makes Sense" Therefore i believe we should change the name of the event to "where life makes sense days" after all we should really get our $50,000.00 worth shouldn't we?????