Atlantic Lotto getting into consulting business

Teresa Wright, The Guardian
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CHARLOTTETOWN - The Atlantic Lottery Corporation is getting into the consulting business.

The corporation has approached the four Atlantic provinces requesting approval to deliver professional consulting services to lottery and gaming industries outside the region.

Craig Ennis, senior public affairs counsel for the Atlantic Lotto, says this would be an opportunity for the corporation to generate new revenues for work they have already been doing.

“We regularly get asked to provide expertise, guidance, lessons learned from our experiences over the course of nearly 40 years in operation, so now we have the ability to charge for these services,” Ennis said.

“This gives us an opportunity to get responsible profit from outside the region and then bring it back in.”

The initiative is not expected to incur any upfront costs, as ALC plans to use existing business relationships and networks to identify consulting opportunities.

Ennis said this new venture fits within ALC’s mandate to return profit to its shareholders — the four Atlantic provinces.

The Prince Edward Island Lotteries Commission and the Nova Scotia Provincial Lotteries and Casino Corporation have already signed on to the initiative.

Organizations: Prince Edward Island Lotteries Commission, Nova Scotia Provincial Lotteries and Casino

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Recent comments

  • boredinscotchtown
    August 19, 2014 - 19:37

    they have been in the consulting business for years because if you won a large sum of money you had to pay $20,000 to be consulted on how to invest your money if you wanted to hear their ideas or not it is forced upon you